Selby, 37, began the first stage by beating Fergal O'Brien 3-1 in the four-man group. Then the world number four defeated Brandon Sargeant with the same scoreline before drawing 2-2 with Chinese player Lyu Haotian in the last match.
"But we don't want it only to be a marketing measure but hope we can add quality to our squad," Jobst told Xinhua. "We want any future player to be a regular in our first team."
Chongqing broke the deadlock in the 57th minute with a low drive from Fernandinho after he got a wonderful pass from Kardec to make it 1-0.
The so-called "Knappenschmiede," Schalke's academy, has developed several of Germany's best players such as Leroy Sane and Manuel Neuer.
To be the first to win the national double a third consecuitive time in the league's history might be a driving thought for the titleholder.
"This is our last friendly and it is a good test because we are playing a La Liga side and it will allow us to see how we are physically and also in terms of our football and quality," he said in a press conference.
Cologne had the worst possible start on home soil as Jonas Hector's return pass was intercepted by Kramaric, who kept his cool and nutmegged goalkeeper Timo Horn for the opener with only three minutes gone.
"My idea was to play in a more competitive league. When I had the proposal from Deportivo Alaves I didn't hesitate to come here because I know that it is a league with very good players and a high level of competition," he added. Enditem
Forward Serginho restored Jorge Wilstermann's advantage with a 56th-minute strike but Alves pulled his team level again with a smart finish after combining with Fabio Luciano.
"Schalke is traditionally a strong brand and is said to have high earning power," Jobst said, adding the goal is to return to European competitions.
"My wish is to improve my personal best, but this will be my first event of the season, so I don't know what awaits me ahead but I'm promising impressive results," said Sawe, who holds Kenya's national record of 2.25m.